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Simon Elliston Ball


Simon Elliston Ball

Big Data: Size isn’t everything

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Big Data has a big problem; it’s the word “Big”. These days, a quick Google search will uncover terabytes of negative opinion about the futility of relying on huge volumes of data to produce magical, meaningful insight. There are also many clichéd but correct assertions about the difficulties of correlation versus causation, in massive data […]

10 May 2013 10:58 am by